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The Risks of Aggressive Behavior in Media Interviews

Why Aggression in Media Interviews Can Ruin Your Reputation and Message

A media interview is an opportunity to communicate your message clearly, build credibility, and establish trust with your audience. However, one of the biggest mistakes you can make is becoming aggressive during an interview. Losing composure not only damages your professional reputation but also shifts the focus away from your key message.

1. Loss of Credibility

Aggression can make you appear defensive, unprofess

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Go off message and end up in the woods.

Going off-message happens when an interviewee loses focus on the central theme or point they intended to make. This often happens for a few reasons: being caught off guard by unexpected questions, lacking a well-defined message, or simply being unprepared to navigate the conversation. Here are some ways this lack of preparation can negatively impact your media presence:

  1. Mixed Messages Create Confusion
    When you veer off course, you risk sending conflicting or unclear information to the audien

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