ALL THINGS MEDIA BLOG

Sophia ran a small eco-friendly skincare business.

Despite her dedication and the high quality products, she struggled to gain #mediaattention

She knew that a feature in the local newspaper could be the boost her business needed, so she tirelessly sent out media releases, personalised emails, and followed up with phone calls.

Weeks turned into months with no response. Sophia's inbox remained empty, and her phone never rang with the call she hoped for.

Frustration began to settle in, and she ...