ALL THINGS MEDIA BLOG
Tom is the owner of a small bakery, which was struggling to attract new customers.
When a local TV news station announced a segment featuring small businesses, Tom contacted the media organisation and was thrilled when they chose his business to showcase.
The TV news program did a story showcasing Tomβs passion for baking and the cozy atmosphere of his shop.
Almost immediately, new customers flocked to the bakery, and sales skyrocketed.
The exposure not only boosted business but also broug...
Lena, the CEO of the nonprofit was thrilled when a reporter called to feature their work on the local TV News.
However, as the interview neared, her excitement turned to anxiety.
When the crew arrived, Lena's nerves took over. She stumbled through her words, struggling to convey the not for profits impact.
The story aired, but it lacked the compelling narrative she had hoped for, leaving Lena feeling she had failed.
Determined to improve, Lena sought #mediatraining.
Months later, another #r...
Sophia ran a small eco-friendly skincare business.
Despite her dedication and the high quality products, she struggled to gain #mediaattention
She knew that a feature in the local newspaper could be the boost her business needed, so she tirelessly sent out media releases, personalised emails, and followed up with phone calls.
Weeks turned into months with no response. Sophia's inbox remained empty, and her phone never rang with the call she hoped for.
Frustration began to settle in, and she ...
