ALL THINGS MEDIA BLOG

THE NERVES OF SUCCESS

Lena, the CEO of the nonprofit was thrilled when a reporter called to feature their work on the local TV News.

However, as the interview neared, her excitement turned to anxiety.

When the crew arrived, Lena's nerves took over. She stumbled through her words, struggling to convey the not for profits impact.

The story aired, but it lacked the compelling narrative she had hoped for, leaving Lena feeling she had failed.

Determined to improve, Lena sought #mediatraining.

Months later, another #r...

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NEVER GIVE UP. THE PHONE WILL RING

Sophia ran a small eco-friendly skincare business.

Despite her dedication and the high quality products, she struggled to gain #mediaattention

She knew that a feature in the local newspaper could be the boost her business needed, so she tirelessly sent out media releases, personalised emails, and followed up with phone calls.

Weeks turned into months with no response. Sophia's inbox remained empty, and her phone never rang with the call she hoped for.

Frustration began to settle in, and she ...

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THE CHARITY THAT KNEW HOW THE MEDIA WORKED.

Ethan Taylor worked for the local charity dedicated to supporting underprivileged families. When the charity received a substantial grant to expand their after-school programs, Ethan saw a golden opportunity to gain media attention. He crafted a heartfelt media release, highlighting real-life success stories and painting a vivid picture of hope.

Ethan researched local TV news services and sent media releases to those media organisations emphasising the grantโ€™s human impact. and soon after a rep...

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